Frequently asked questions about Luma Life

Luma is a voice-based AI companion for people living with dementia and their family members. As an avatar in an app, Luma supports everyday life – for example with reminders for appointments, meals and medication, personal conversations and brain games. Family members have their own access.

For people living with dementia, families and caregivers. Each group has its own view and its own features.

Luma runs on iPhone and Android smartphones (e.g. Samsung, Xiaomi, Google Pixel) as well as on tablets and smartwatches. The app is free in the App Store and Google Play. Luma will soon also be available via the regular telephone network.

No. Luma calls on the smartphone and speaks naturally. Picking up and talking is enough.

No. Luma is a companion for everyday life and replaces neither medical treatment nor professional care.

Yes. A pilot study is running together with the Institute for Ageing Research (IAF) at OST – Eastern Switzerland University of Applied Sciences, bringing current scientific findings into the app. We are also supported by an interdisciplinary expert advisory board from medicine, care, research and data protection.

That is our goal: we want to become the first digital care application (DiPA). A DiPA is about care benefit rather than medical or clinical benefit, and that benefit has to be proven in a study. Strict regulatory requirements apply, but a DiPA does not have to be a CE-marked medical device. Until then, Luma is an everyday companion that supports families and care.

Download the app for free and sign up. Luma introduces herself and you can try everything right away. Then you bring your relative on board: Luma comes to their phone too, gets to know them in a conversation, and you link your accounts. Setup only takes a few minutes.

No. Anyone can begin: you can set up and try Luma on your own phone first. Later your relative installs Luma on their phone and you link your accounts. Everyone has their own access and their own view.

After registration, Luma starts with a short conversation held entirely by voice. This helps Luma get to know the person better, for example preferences, hobbies and daily rhythm. Family members can join the conversation or add to it through their own access.

Through their own access, family members get insights into the day, can set routines, appointments and reminders (by voice or in the calendar), tell Luma about preferences and interests, and are notified of important changes.

You can use Luma for free permanently. To get you started, you receive the Family plan with all features for 30 days; afterwards Luma automatically continues on the free plan. If you want more, you can book a plan: Solo €30 per month, Family €50 per month and Unlimited €200 per month (up to 50 % cheaper when billed yearly, all prices include VAT). See all details on the product page.

Reminders and calls from Luma, conversations with Luma, brain games, up to 2 caregivers with their own access, 10 minutes of conversation time per day and a maximum of 3 calendar entries.

No. You can try Luma free for 30 days, with no credit card and no automatic charge.

All data is stored in Germany or Switzerland, and the AI models run on servers in Germany. For data protection we work with Keyed GmbH, a partner specialised in data security. More in our privacy policy.

Luma Life is a company from Hamburg, founded by Marvin Berthold and Marcel Kintscher. They are supported by an expert advisory board from medicine, care, research and data protection. Luma was developed together with partners such as Alzheimer Gesellschaft Hamburg and was awarded the Health Innovation Award 2026 by Techniker Krankenkasse. More about us.

Fastest by email at hallo@lumalife.de, by phone or via WhatsApp on +49 152 28988485. You can also write to us through the contact form.